The number of retail stores selling kitchenware direct to consumers has more than tripled in just a few years, according to a report by research firm Mintel.
The market for kitchenware directly to consumers reached $2.5 billion in 2016, according the research firm.
That is the highest level since Mintel began tracking the market in 2007.
It is also the highest growth in the past decade.
Mintel’s report said the growth is not as pronounced as it has been in the market for used kitchenware.
It cited several factors that could explain the sudden jump in the number of new brands.
One of the biggest factors is that consumers are looking for a way to store their tools, said Scott Taylor, vice president of the research group.
They want something they can take out of the house and put it back on the shelf.
“A lot of it is that people are buying kitchenware on a daily basis,” he said.
Mentions of the term “kitchen ware” on social media have surged.
And some of the new brands are starting to sell directly to customers, with brands like Nivea, Zebra, and IKEA becoming popular options.
The number of sales at the retail stores where the new products are being sold is growing.
According to Mintel, the growth in sales is even greater than the sales at specialty stores.
The biggest growth in new brands is in the food and beverage industry, with sales at these outlets up more than 25% since 2015.
This is because more people are turning to these brands to replace more traditional options, said Taylor.
The retail industry is the biggest driver of the growth, according Mintel’s analysis.
The number in the industry has increased by 15.9% annually since 2007.
Other factors contributing to the boom are increased competition, increased innovation and the growing use of the internet, said Todd Zeller, vice chairman of Mintel Retail.
The company said that, among the top five fastest growing segments, these categories include consumer electronics, consumer packaged goods, personal care and beauty products, and food and drink.
The rise in popularity of direct-to-consumer shopping could be a sign of a return to the “golden age” of retail, said Zeller.
The industry is changing.
The internet and mobile devices have helped push people to shop online and to shop directly from brick-and-mortar stores, said Zachary Hensley, director of retail for the Retail Industry Leaders Association.
The retail industry has also changed as consumers have become more aware of the importance of having access to products, said Hensly.
Might there be another golden age to come?
There is some evidence that this is the case.
The rise in demand for kitchen ware has coincided with a spike in sales of non-fiber-reinforced plastics and polymers in the home.
According the Mintel report, the popularity of the plastic has grown nearly 400% in the last two years, while the growth of the polymers has jumped nearly 6,500%.
Mintels study found that consumers have been purchasing more durable products in general.
These items include stainless steel appliances, kitchenware and kitchen accessories.
The majority of the people buying these items say they are more durable than their more expensive plastic counterparts, according Zeller of Mintels research.
For consumers who buy used kitchen products directly, they are likely looking for something that they can throw away, Taylor said.
They are looking at cheaper, more durable alternatives.
“I think consumers are trying to get something to last longer, not just get something new to do,” he added.